The photos here are breathtaking. The grid-based layout on the second page organizes the photos and text for maximum impact, guiding the eye smoothly around the page. The design makes the most of the white space in an artistic, and logical presentation.
Design is a huge part of UX, acronym for User Experience. This is the very reason why a lot of designers think that a good UI or user interface makes up for a good user experience. This however, is not true.