The Whole Foods Market produce display in Lincoln park is just asking you to eat your fruits, and veggies! Their signage (above) and within fruit displays highlights key fruit attributes so customers don't require a produce expert as they look around.
New York Client: Urban Graphic UK. Wrapping paper design for the Autumn 'Toasted' Range. Design/Illustration: Peter Donnelly Inspiration: “There is something in the New York air that makes sleep useless.