Between | User experience design - logo for basic stuff for a brand
Clever word design
I like the use of negative space in this image to best convey the idea behind it. Not to mention it makes the text look interesting.
MONOTYPO by Ismael Fino, via Behance http://www.behance.net/gallery/MONOTYPO/3719442
Dribbble - Personal Branding by Anelese Webster