Japanese Packaging

SNSの影響力が増し、SDGs（持続可能な開発目標）への対応も迫られる。そんな時代のパッケージデザインの難しさとは……。30年間パッケージ専業のデザイナーを続ける三原美奈子氏と、インハウスのプロダクトデザイナー、佐々木拓氏、フォトディレクションも手掛けるアートディレクターの清水彩香氏の3人が、異なる視点からパッケージデザインについて語った。

The Morihata Cha Tea Green Tea Set is a beautifully presented tea set containing three classic Japanese green teas - a roasted Hojicha, a Genmaicha with roasted brown rice, and a sencha (our Kanaya Midori). Harvested by hand with no pesticides or additives, this fine selection is an excellent introduction to the diverse world of green tea. JAS and USDA certified organic. Ingredients: organic green tea, roasted rice grains. Care: Keep stored in a cool, dark place. For optimal flavor best used…

Maekake are a type of Japanese apron that, for hundreds of years, have been favored by the working men and women of rice shops, sake shops, miso shops and other stores that dot Japan’s many shopping streets. They’re typically made from indigo-dyed cotton canvas and feature a thick belt that wraps al

Morten Kantsø • Illustration

CLIENT : 株式会社一六本舗 DATE : 2017

“Lush packaging for Japanese homewares store Askul. https://t.co/8kzW4eF7AH By https://t.co/FRnAjwD8rg”

Tai Yan Yu Sea Salt is a product of Kinmen, a small archipelago of several islands, governed by Taiwan. It's an island whose main industry is tourism and is also known for a number of cultural and specialty food products.

Beauty & Health: Bath

Pull it packaging is inspired by the way how noodle master stretches the dough into multiple strands of noodles. Tapping also on the form of an accordion musical instrument, the compressing and expanding movement stimulates the imagination of the hand-pul…

Un amigo viaja a Japón unas semanas. Se le ha hecho tarde, así que va a comprar de cena algún alimento en una konbini cerca de su hotel. Elige unos chocolates...