Not entirely sure if there is a specific purpose to the layout of this design but I feel it works really well. I found my eyes drawn to it due to the large bold text and white spaces. Might be something to consider for my designs.
El Carousel Creative Agency Branding by Will Kinchin
Long hallway: pin clippings and images, stall street journal archives, etc. to wall with general heading and body text adhered Learn to Read Art: A Surviving History of Printed Matter, Inc. - exhibit at Art Basel 2013