It's cool how the designer used the typography and what the word says to design it. They made the word "toasted" look like toasted bread. Also the surroundings of the typography all fits in to the meaning which is really cool.
This advertisement is very sophisticated and elegant. The use of the raw ingredients at the bottom make the drink look refreshing. The typography is irregular as 'espresso' is in bold which makes it the focus of what the drink is.