Signage elements of one of the most important parks of the city of Porto Alegre, Brasil. All the signage elements were made with steel sheets. The folded paper inspiration gives a light, clean and sculptural look to the signage.
"This one is an IBM smart cities campaign product/ad. It is great because it is intelligently complementing the ad with the functionality of the design, so perfectly that the audience really gets the idea of the “Smarter Cities” out of this design.