Explore Paula Scher, Visual Identity, and more!

Paula Scher (Pentagram) designs bold new identity for New York’s Atlantic Theater Company

Paula Scher designs bold new identity for New York’s Atlantic Theater Company. - a grouped images picture Paula Scher (Pentagram) designs bold new identity for New York’s Atlantic Theater Company

This is communicating the idea of using shape as a supporting visual element. My idea is a sophisticated layout while having shapes cut into the layout making it softer/more playful

Ars Cameralis Festival Identity by Marta Gawin

This lady is a legend! Paula Scher (born October 6, 1948, Washington D.C) is an American graphic designer, painter and art educator in design, and the first female principal at Pentagram, which she joined in 1991.

Paula Scher, artist, graphic designer and founder of Pentagram design cooperative.

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