Retail Point of Purchase Design | POP Design | Health & Beauty POP Display

This mascara product is promoted by using a very clever point of display. A giant mascara brush is used in the display along with all the smaller products. The products are aligned in a wave pattern which is effective and noticeable.

POPAI Awards Paris 2014

Quilting resembling surface makes an impression of unique and luxurious, what corresponds with the products segmentation and harmonizes well with sales environment – drugstores and cosmetic boutiques.